http://sherpabusinessdevelopment.com/2010/02/the-no-selling-sales-conversation/ Your Guide to Higher Profits Wed, 18 Aug 2010 18:55:47 +0000 hourly 1 http://sherpabusinessdevelopment.com/2010/02/the-no-selling-sales-conversation/comment-page-1/#comment-264 AndyM Mon, 15 Mar 2010 23:27:06 +0000 http://sherpabusinessdevelopment.com/?p=707#comment-264 Love the analogy. Thanks Andee! Love the analogy. Thanks Andee!

]]> http://sherpabusinessdevelopment.com/2010/02/the-no-selling-sales-conversation/comment-page-1/#comment-229 Andee Sellman, One Sherpa Tue, 02 Mar 2010 21:00:08 +0000 http://sherpabusinessdevelopment.com/?p=707#comment-229 Hey Andy, There's a really great book called Wombat Selling which takes the heat out of the sales process. Essentially the writer says that the buyer converts themselves from offers that are made by the seller. All a seller can do is make what he calls 'check moves' which could be as simple as a phone call , email, sending a free article, posting a blog, and all of these in the end set up the conditions for a customer to buy. Makes the process a whole lot simpler AND takes the heat out of thinking that you HAVE TO CONVERT leads into sales Hey Andy,
There’s a really great book called Wombat Selling which takes the heat out of the sales process.
Essentially the writer says that the buyer converts themselves from offers that are made by the seller. All a seller can do is make what he calls ‘check moves’ which could be as simple as a phone call , email, sending a free article, posting a blog, and all of these in the end set up the conditions for a customer to buy. Makes the process a whole lot simpler AND takes the heat out of thinking that you HAVE TO CONVERT leads into sales

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